Публикации
Эссе о шаблонах, контент-системах и непарадном ремесле еженедельных публикаций.
ГЛАВНОЕ · PROCESS
Prompts are guesses. Templates are tested guesses. After 1,000 reps the difference compounds — here's the math, and an interactive demo you can fill yourself.
22 апреля 2026 г. · 2 мин чтения
SOCIAL · 2 мин чтения
We tested 240 hooks across niches in Q1 2026. Most decayed. These twelve still pull — with examples and an interactive template you can fill.
9 апреля 2026 г.
EMAIL · 2 мин чтения
Open rates lie now. Here's the system we use to actually measure intent — and the cold email patterns that thrive under it.
28 марта 2026 г.
VIDEO · 1 мин чтения
Hook, payoff, loop. Three components, six variants — and the exact 30-second structure that ships from our studio every Tuesday.
12 марта 2026 г.
PROCESS · 2 мин чтения
We considered SaaS. We picked bundles. The full reasoning behind one-time pricing, forever — from the studio's own P&L.
24 февраля 2026 г.
TOOLS · 2 мин чтения
Different brains, different formats. Why we refuse to pick a single delivery method for template packs — and what each format is actually for.
11 февраля 2026 г.